Crushing It: Lessons in Gaming Activations from Ten Years of Candy Crush

Little Black Book, As the iconic mobile game turns ten and launches a nifty new Sonic the Hedgehog tie-in, Jennifer Sharp, vice president of mobile partnerships, Activision Blizzard King, tells Laura Swinton what Candy Crush can teach us about impactful gaming partnerships

Crushing It: Lessons in Gaming Activations from Ten Years of Candy

How a decade of playing 'Candy Crush' helped me control autistic

War Game Gamers Dungeon

War Game Gamers Dungeon

In-Depth Insights for Marketers: Understanding the Gaming Industry

How AI and other tech are accelerating game development

GDC 2023: Candy Crush dev King to make “more engaging games” with AI

Attention hardcore gamers: Candy Crush Saga will be pre-installed

In-Depth Insights for Marketers: Understanding the Gaming Industry

Candy Crush Saga: sweet success for global flavour of the moment

In-Depth Insights for Marketers: Understanding the Gaming Industry